Posts Tagged ‘JeffTV’

JeffTV | QR Codes & The Real Estate Future

December 11th, 2010

Live Demonstration of How To ‘Marry’ Print Media to Smart Phones in Order to Sell Real Estate

About 4 months ago my website developers started to talk about the benefits of using QR Code technology. I admitted I had no idea what a QR Code was.

My developers told me that a QR Code was like a bar code in print media that could be read by a smart phone. Once the smart phone reads the QR Code, it automatically brings you directly to the URL website which is in the QR Code. Supposedly QR Codes are becoming the rage all over Europe and Asia, so I decided to Google QR Code. What I found was some sort of Rorschach test looking square. I tried taking a picture of it with my iPhone and nothing happened, so I forgot about it.

Fast forward to a few weeks ago and my developers are again talking to me about it. These guys know their stuff, so I listened closely. I told them about my experiment and they said, “No, no, you need to download an App to read the code.”

I downloaded QR Reader to my iPhone, which was either free or $.99. Once downloaded, I scanned it over a QR Code I printed out. Holy Cow! It worked! So cool, but how would it work in real estate? A half an hour after my conversation with my web developers, my printer, Richard Goldberg at Sir Speedy in Tequesta, Florida, calls. Richard was getting ready to print a huge mail-out we were working on. He literally said that he wanted to stop the presses. Richard came back from a meeting and had the latest and greatest in print technology and wanted to talk with me. I interrupted him and said, “I’ll bet you want to talk with me regarding QR Codes.”  Richard was completely speechless!

We had a pretty complicated print project that was going to 10 separate communities. Since I have a separate URL website for each community, we decided to put a separate QR Code for each community. An example below leads the client to our page featuring BallenIsles Homes For Sale.

This was a smashing success and we have already had 5 new clients as a result. I’m now putting QR Codes on all our print brochures so Buyers can go directly from the brochure to the website on their phone. There they can send the website photos directly to their friends or loved ones. We plan to use them on signs, our newspaper ad in the Palm Beach Post, magazines, and even business cards (which we’ve already done).

To generate a QR Code, go right to Richard Goldberg’s site at Put your information and website into his form and it will spit out a QR Code. You don’t even have to use Richard to do this, but I would highly recommend him.

Like the old Frank Sinatra song, ‘Love and Marriage’ between Print and the Internet has finally occurred. Now let’s hope it sells some homes!

144 West Village Way | Admirals Cove | Jupiter Homes For Sale

November 2nd, 2010

144 W Village Way - Front Aerial View

144 W Village Way - Aerial View

Panoramic expansive lake views with golf directly across makes for magnificent scenery at 144 West Village Way in Admirals Cove in Jupiter, Florida. This perfect 3BR, den and upstairs loft is wonderfully open & spacious because of the volume ceilings and being situated on a choice lot with the most desirable south, southwest and eastern exposures. The floorplan has great flow with each room having a spacious size, creating easy comfortable living. A great room with combined informal dining takes advantage of the lake and golf views. Volume ceilings, crown molding, and porcelain tile adorn and flow into the kitchen & extended family room. An open kitchen with tray ceiling, gas cooktop and pantry is sensational for social gatherings. Lots of counter space, island, and large breakfast area are great for buffet and open onto the family room and courtyard for entertaining. The master suite is a perfect oasis taking advantage of the views. The master bath has a bidet, His & Hers commodes, Jacuzzi, and a dream California closet. Pocket doors lead to an added study to gather your thoughts. A second master suite upstairs gives a separate domain with huge loft office complete with built-ins. The separate guest home is spacious and has kitchenette and fridge to keep company coming. The huge courtyard is private and has lots of covered loggia area and sun on the pool & spa. A back covered loggia lets you enjoy the best of Florida nature as you look upon the lake and fountain and watch the golfers from afar. Extras include hurricane film, added A/C storage in a 2-car plus golf cart garage, central vac, Nutone, circulating hot water, and plentiful parking at the end of this dead end street.  All for an unbelievable price! Jupiter homes for sale

190 Commodore Drive | Admirals Cove | Jupiter Homes For Sale

August 20th, 2010

Stunning views and magnificent newer construction combine to make 190 Commodore Drive the perfect ranch home. Built in 2008, this 4 bedroom with library & theatre has endless golf and salt water marsh views. Situated on a choice lot for privacy, the circular drive and 3-car side entry garage are most inviting. From the moment you enter through the cast stone archway and wrought iron doors, you realize the attention which was paid to detail. There is a true foyer with inlay and matching ceiling design. The living room is wide open with tall windows and flows freely to the dining room and kitchen. The fireplace and centerpiece wetbar beautifully balance the room. Heavy crown molding, coffered ceiling and limestone floors throughout are just some of the finest materials that were used. The dining room has beautiful wall and ceiling details and is plentiful in space for entertaining. The kitchen is a chef’s delight, open and spacious with a 6-burner Thermador, stainless appliances, and loads of granite. The family room is also open and has fantastic light. A custom entertainment center and unique ceiling makes this room most enjoyable. The study is oversized with handsome carpeting, exquisite built-ins, and a French door entry. Watch the games and enjoy popcorn with the family in the Movie Theatre. Be pampered in the most luxurious master suite imaginable, with triple crown molding, professional draperies and plantation shutters, wetbar, huge closets, and a marble & glass shower. 3 VIP guest suites will keep company coming. 190 Commodore Drive was built around views from the inside of the home. The Florida outdoor living is also sensational. A soothing rock waterfall streams into the freeform pool with a wading area and separate spa. An outdoor covered lanai with built-in grill is great for social gatherings. Over $900,000 in furnishings alone by a hard-to-find top decorator are yours to enjoy. Impact glass and generator will give you complete peace of mind.

JeffTV | Stretching Contracts | Know The Rules

August 16th, 2010

JeffTV | Stretching Contracts | Know The Rules

  • Did you know that the standard real estate contract had grown from 4 to 11 pages?
  • Do you know what the changes and additions are?
  • Who do you think these changes benefit?
  • Real estate attorneys are going to do well.
  • The new economics have been incorporated.
  • Many logical improvements.
  • Lots of protection for realtors.
  • Watch JeffTV and learn all about the ins and outs of the new standard real estate contract.
  • See the new contracts, FloridaRealtors/FloridaBar-ASIS-1 and FloridaRealtors/FloridaBar-1, by CLICKING HERE.
  • Keep up with all of the latest news and information about real estate in the northern Palm Beach County area with Jeff on his website and on JeffTV

JeffTV | Protect Your Sales Contract | Sell Your Home

May 24th, 2010

JeffTV | Protect Your Sales Contract | Sell Your Home

* In this episode of JeffTV, Jeff explains the ins & outs of how to protect your sales contract
* How can someone get out of the contract in 72 hours, that is the question!
* Is the Homeowner’s Association Discloure really necessary?
* Does the seller’s Real Property Disclosure make a difference to sell your home?
* Florida’s real estate market it always exciting and here is a quick vlog to discover the ins & outs of having an Open House to sell your home
* The JeffTV vlog on Jeff’s website is the best place to learn about the Florida real estate market
* Jeff will make vlogs and post them so that you can keep up with the latest trends and information in the real estate market